Between now and Thanksgiving, a rush of potential Academy Award winning films can be expected to overflow the theaters. The end of summer brought us three impactful films with “Lee Daniels’ The Butler,” ”Fruitvale Station” and “Blue Jasmine,” all front-runners for the 86th Academy Awards according to IMDB’s likely contenders list. There is also, of course, a long list of winter movies with a high level of buzz. This is the usual as the studios always back-load the Oscar-worthy films so they are fresh in the Academy member’s minds. For now, I’ll stick to the movies coming out between now and November and, of course, their posters.
“12 Years a Slave” Oct. 18
Based on a true story, this film is about a free black man from New York in 1841 who is kidnapped and sold into slavery in the South. Props to the photographer on this one. This is a great action capture and the simple font choice has just enough interest with the orange script which lets the photo be the focus. The placement of the text over the photo is also an interesting choice that works well. The international poster takes a similar route, spotlighting it’s cast with a simple design.
“Gravity” Oct. 4
Starring Sandra Bullock and George Clooney, the film follows a medical engineer and an astronaut who work together to survive after an accident leaves them stranded in space. The poster features the tagline “Don’t let go.” and shows the astronaut floating into space. I think the poster would have still had a strong design without the explosion effect we see here. After all I think we know just how scary it would be to be stranded in space and the threatening darkness would have communicated it succinctly. I do like the motion and the cool perspective in the bottom-right corner though.
“Rush” Sept. 27
Also based on a true story, “Rush” recreates the rivalry of Formula One rivals James Hunt and Niki Lauda. I’m not a huge fan of this poster. I love Chris Hemsworth but all I can see is Thor here. Also, “Based on a true story” is just tacked on the top and the credits take up a fifth of the poster. I find the title placement a bit awkward as well. For people who know nothing about the movie you need a glimpse of the race track or a car or a better look at their uniforms or something. However, I doubt the poster design is going to stop this one from stealing an Oscar.
“The Wolf of Wall Street” Nov. 15
And here is another based on a true story. The film follows Jordan Belfort, a high-profile financier who was jailed for stock manipulation. This design is very simple yet bold in it’s choice of color. I really like the minimalist approach.The title and the actors names are restricted to a rectangle and the reverse text effect with “Coming Soon” is really nice. A solid clean design that leaves you wanting to know a little more.
“Carrie” Oct. 18
It is the third adaption of Stephen King’s novel. This supernatural horror film is not going home with an Oscar but horror movie posters are always interesting. The original movie came out in 1976 and the first remake in 2002. This image is iconic and is depicted similarly in both the 1976 and 2002 posters. I like the tagline over the image and the choice not to print the movie title because really in this case you don’t need it. Not sure how the MPAA feels about this one but I like it.
Click here for a complete list of movies coming soon to theaters.
Movie posters are such a powerful and cool advertising tool. They merge photos, lettering, layout and color to create an enticing, attention grabbing preview of the movie. There is so much to talk about and I’m looking forward to exploring the world of film and posters! I hope you enjoy it too.
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